When Good Data Turns Bad
Accurate customer data is essential for successful business operations. It also underpins the centralization and automation of customer communications processes.
Is Sending Personalized Communications Really That Important?
Ensuring that customers feel valued is key to building lasting relationships. One way of doing this is through personalization. Offering individuals specific deals, discounts or...
How to Save Time Managing Outgoing Mail
Today’s businesses need to communicate with an ever-increasing number of stakeholders. Everyone from customers and suppliers, to tax authorities and regulators may need to be contacted frequently....
Outgoing Mail Management: 8 Reasons to go Digital
Modern businesses communicate with customers through a range of channels; handling these individually can be costly and time-consuming. How digitization can help?
How to Cut Operating Costs
Operating costs can be defined as ‘expenses associated with the maintenance and administration of a business on a day-to-day basis’.1 They can include rent, bank charges and utilities. While...
Why Direct Mail Works in the Digital Age
Businesses now have a range of electronic communications channels, so has digital superseded printed mail? While email, text messaging and social media platforms provide compelling ways to interact...
Choose your Channel to Suit your Message
The average person sees or hears over 4000 ads a day. How can you ensure your message is being heard through all the noise?
45 Seconds with a Physical Mail Expert
Multichannel Communications: How it Works
Do You Know How Much Your Business Spends on Postage?